Lauren Basiura
Articles by Lauren Basiura
Scheduling social media posts might sound like a task best left for automation tools and quick calendar uploads, but it inv
Every B2B company has a list of what’s ‘most important’ for the business. In 2025, online presence is shooting to the
Pre-event marketing is a critical part of the event planning process. You not only need to make sure people are aware of yo
Paid social media campaigns are often underrated in the B2B space. We’re typically so invested in other parts of the busi
Social media is quite literally life for millions of people around the world. Many of us are chronically on our phones, bro
Want to attract the right audience? Start by speaking their language. MIG uses topic modeling to find the keywords and t
Publishing blog content is one of the most effective tools in a B2B content strategy. Unlike paid ads or outbound campaigns
Nowadays, social media plays a huge role in brand visibility, engagement, and lead generation. You just can’t have one wi
You’ve launched your website and maybe even published some content here and there that users love. But if search engines
You’ve built a sleek e-commerce storefront and invested in fancy ads. But is your marketing strategy reaching its full po











